Our founder Charlene Bordley wanted to create a space that supports cycling connected cities with bike education, training and advocacy through our sister company Addventageous. Addventageous has operated as a Social Enterprise for the last six years in addition to private consulting and learn to ride services. We have now separated into Parramatta Bike Tours, connecting people, places and country offering cycling by the river with a social experience.
This is a Start-Up business that evolved from a bike hire service and community discovery rides, followed by a collaboration with Our Living River campaign to make the river swimmable again and an invitation to join Murama Cultural Circle. Charlene has been working on an extension of Murama Healing Space Wangal Walk to train ride leaders to share the river stories on a bike tour.
The LERN Job Ready program is used in this space to create the artwork of the five river mascots to be painted on the ride leader's bikes who will share the Story of Our Living River.
The blue Townie Bikes make up the bulk of the hire fleet and this revenue is reinvested in the training and employment opportunities for ride leaders. We also regularly receive bikes donated by the local community which are fixed in house, ready to sell to community members or to add into our growing fleet.